Essentials of marketing research.
Zikmund, William G. 2010.
Essentials of marketing research. - 4th ed. - Mason, Ohio : South-Western/CENGAGE Learning, ©2010. - xix, 436 pages : color illustrations.; 28 cm.
Includes index.
9781439080900
Marketing research.
HF 5415.2 .Z55 2010
Essentials of marketing research. - 4th ed. - Mason, Ohio : South-Western/CENGAGE Learning, ©2010. - xix, 436 pages : color illustrations.; 28 cm.
Includes index.
9781439080900
Marketing research.
HF 5415.2 .Z55 2010