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Cases in Marketing Management.

Bernhardt, Kenneth & Kinnear, Thomas C. 1988

Cases in Marketing Management. Kenneth Bernhardt & Thomas C. Kinnear. - 4th Edition - USA Irwin 1988 - xiv,767p. Include Index - Cases in Marketing Management. .

ISBN: 0256036764

LC Class. No.: HF 5415.13 .B47 1988

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