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Marketing: an introduction /

Armstrong, Gary. 2009

Marketing: an introduction / Gary Armstrong and Philip Kotler - 9th ed. - New Jersey: Pearson, 2009. - xxxiii,502(117) p. :ill. Includes bibliographical references and index.

ISBN: 9780136021131

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF 5415.K625 2009

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