Basic marketing :
McCarthy, Joreme W 1996
Basic marketing : a global management approach - 12th ed. - Boston: McGraw-Hill, 1996 - xxvi, 833p. :ill. Includes index
0256139903
Marketing--Management
HF 5415.13 .M369 1996
Basic marketing : a global management approach - 12th ed. - Boston: McGraw-Hill, 1996 - xxvi, 833p. :ill. Includes index
0256139903
Marketing--Management
HF 5415.13 .M369 1996