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Basic Marketing:

Perreault, William D. 2009

Basic Marketing: a marketing strategy planning approach William D. Perreault,Jr, Joseph P.Cannon [and] E. Jerome McCarthy - Boston McGrawHill 2009 - xxxv, ill. (some col.): 758p.; includes index 28cm

Subjects--Topical Terms:
Marketing Management

LC Class. No.: HF 5415.13 .M369 2009

Dewey Class. No.: HF 5415.13 .M369 2009

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