Normal view MARC view ISBD view

Marketing : theory, evidence, practice /

Sharp, Byron.

Marketing : theory, evidence, practice / Byron Sharp. - South Melbourne, Victoria, Australia, : Oxford University Press, 2017 - xxxvii, 796 pages : illustrations ; 25 cm

Includes bibliographical references and index.

ISBN: 9780195590296

Subjects--Topical Terms:
Marketing.
Marketing research.
Consumer behavior.

LC Class. No.: HF5415.32 / .S53 2017

Place hold
Print
Cite
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)