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Marketing

Kerin,Roger A. 2002

Marketing Rofer A. Kerin,Eric N.Berkowitz,Stephen W.Hartley and William Rudelius - 7th ed. - New York, McGrawHill, 2002. - xliii,741 p.:ill. Includesbibliographical references and index,

ISBN: 0072410752

LC Class. No.: HF 5415 .M29474 2002

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