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Personal selling:

Anderson Rolph E. 2004

Personal selling: Achieving Customer Satisfaction and Loyalty/ Rolph Anderson E. - USA; Prentice-Hall, 2004. - xxii,504p.:ill. Includes index.

ISBN: 0618260455

Subjects--Topical Terms:
Selling
Sales personnel
Customer relations

LC Class. No.: HF 5438.25 .A53 2004

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