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Marketing Research

Burns, Alvin C. 2010

Marketing Research Alvin C. Burns, Ronald F. Bush - 6th ed. - Boston: Pearson, 2010. - 695 pages : illustrations, portraits ; 26 cm Includes Index,

ISBN: 9780137135998

Subjects--Topical Terms:
Marketing research
Spss for windows

LC Class. No.: HF 5415.2 .B87 2010

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