Marketing : (Record no. 13083)
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000 -LEADER | |
---|---|
fixed length control field | 01022cam a22002774a 4500 |
001 - CONTROL NUMBER | |
control field | 15981573 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20160809160248.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 091112s2011 maua b 001 0 eng |
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
LC control number | 2009046409 |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780136102434 (alk. paper) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0136102433 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | DLC |
Modifying agency | DLC |
050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.K625 2011 |
Item number | .K625 2011 |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Edition number | 22 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Armstrong, Gary |
Fuller form of name | (Gary M.) |
245 10 - TITLE STATEMENT | |
Title | Marketing : |
Remainder of title | an introduction / |
Statement of responsibility, etc. | Gary Armstrong, Philip Kotler. |
250 ## - EDITION STATEMENT | |
Edition statement | 10th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Boston : |
Name of publisher, distributor, etc. | Prentice Hall, |
Date of publication, distribution, etc. | c2011. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxviii, 541 p. : |
Other physical details | ill. (chiefly col.) ; |
Dimensions | 29 cm. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc | Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
a | 7 |
b | cbc |
c | orignew |
d | 1 |
e | ecip |
f | 20 |
g | y-gencatlg |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Hard Covered Materials |
Classification part | HF5415.K625 2011 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | 09/08/2016 | Donation (BFA) | 1 | HF5415.K625 2011 | 21207 | 17/06/2021 | 12/05/2021 | 09/08/2016 | Hard Covered Materials | |||||
MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | 09/08/2016 | Donation (BFA) | HF5415.K625 2011 | 21117 | 05/06/2019 | 09/08/2016 | Hard Covered Materials |