Basic marketing/ (Record no. 1469)

000 -LEADER
fixed length control field 00491nam a22001697a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150530b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 025610509x
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.13 .M33 1993
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mc carthy,E Jerome.
Dates associated with a name 2006
245 ## - TITLE STATEMENT
Title Basic marketing/
Statement of responsibility, etc. Mc carthy,E Jerome.
250 ## - EDITION STATEMENT
Edition statement eleventh ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. Irwin,
Date of publication, distribution, etc. 1993.
300 ## - PHYSICAL DESCRIPTION
Extent 761p.
Other physical details index
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Basic marketing/
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Hard Covered Materials
Classification part HF 5415.13 .M33 1993
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          MACHAKOS UNIVERSITY LIBRARY MACHAKOS UNIVERSITY LIBRARY Technical section 30/05/2015   HF 5415.13 .M33 1993 1619 05/07/2018 30/05/2015 Hard Covered Materials
© Machakos University Library, Along The Highway, Machakos Wote Rd, Machakos, Kenya P.O. Box 136 - 90100 Machakos - Kenya

Tel: ( +254 ) 723 805829 OR Fax : 044-20353 OR Email: library@mksu.ac.ke