Marketing (Record no. 2368)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00562nam a22001937a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150717b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780078028892 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 .M29474 2013 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kerin, Roger A |
| Dates associated with a name | 2013 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing |
| Statement of responsibility, etc. | Roger A. Kerin |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 11th edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New York |
| Name of publisher, distributor, etc. | McGraw-Hill |
| Date of publication, distribution, etc. | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | li,744p;ill |
| Other physical details | Include index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hartley, Steven W |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Rudelius, William |
| 760 ## - MAIN SERIES ENTRY | |
| Edition | 11th edition |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Hard Covered Materials |
| Classification part | HF 5415 .M29474 2013 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | 17/07/2015 | Donation (BFA) | HF 5415 .M29474 2013 | 6434 | 31/05/2019 | 17/07/2015 | Hard Covered Materials |