Marketing management/ (Record no. 2923)
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000 -LEADER | |
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fixed length control field | 00550nam a2200169 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 150805b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 8178086549 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5415.13 .K68 2003 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip |
Dates associated with a name | 2003 |
245 ## - TITLE STATEMENT | |
Title | Marketing management/ |
Statement of responsibility, etc. | Philip Kotler |
250 ## - EDITION STATEMENT | |
Edition statement | 11th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Delhi : |
Name of publisher, distributor, etc. | Pearson Education, |
Date of publication, distribution, etc. | 2003. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxix, 706p. :ill |
Other physical details | Include index |
Dimensions | 27 cm |
500 ## - GENERAL NOTE | |
General note | "Low price edition" --Cover. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing -- Management. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Hard Covered Materials |
Classification part | HF5415.13 .K68 2003 |
Koha issues (borrowed), all copies | 3 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
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MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | 05/08/2015 | Donation (BFA) | 9 | 1 | HF5415.13 .K68 2003 | 6864 | 17/07/2023 | 10/07/2023 | 05/08/2015 | Hard Covered Materials |