Contemporary marketing. (Record no. 5426)
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000 -LEADER | |
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fixed length control field | 00567nam a2200169 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 150910b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 003022814X |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415 .B53 1989 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Boone, Louis E. |
Dates associated with a name | 1989. |
245 ## - TITLE STATEMENT | |
Title | Contemporary marketing. |
Statement of responsibility, etc. | Louis E. Boone; David L. Kurtz. |
250 ## - EDITION STATEMENT | |
Edition statement | 6th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Chicago; |
Name of publisher, distributor, etc. | The dryden press, |
Date of publication, distribution, etc. | 1989. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxix, 700[57] p. : ill. |
Other physical details | Includes bibliographical references and index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kurtz, David L. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Hard Covered Materials |
Classification part | HF 5415 .B53 1989 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | 10/09/2015 | Donation (B.F.A) | HF 5415 .B53 1989 | 11265 | 30/05/2019 | 10/09/2015 | Hard Covered Materials |