Principles of marketing / Philip Kotler, Gary Armstrong.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2010Edition: 13th edDescription: xxiii, 613, [105] p. : ill. (chiefly col.) ; 29 cmISBN: 9780136079415 (casebound : alk. paper); 0136079415Subject(s): MarketingDDC classification: LOC classification: HF5415.K636 2010 | .K636 2010Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY | HF5415.K636 2010 (Browse shelf (Opens below)) | Available | 24588 |
Includes bibliographical references (p. R1-R26) and indexes.
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