Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk.
Material type: TextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2000Edition: 7th edDescription: 1 v. (various pagings) : col. ill. ; 26 cmISBN: 0130841293Subject(s): Consumer behavior | Motivation research (Marketing)DDC classification: 658.8/342 LOC classification: HF5415.32 | .S35 2000Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Open shelf | HF 5415.32.S32 1999 (Browse shelf (Opens below)) | Available | 22911 |
Includes bibliographical references and index.
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