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A Short course in international marketing blunders : mistakes made by companies that should have known better / Michael D. White
Material type:
TextPublication details: Novato, CA : World Trade Press, c2001Description: x,182pISBN: - 1885073607
- HF1416 .W48 2001
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Hard Covered Materials
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MACHAKOS UNIVERSITY LIBRARY Technical section | HF1416 .W48 2001 (Browse shelf(Opens below)) | Available | 30154 |
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