Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr.

By: Dwyer, F. RobertContributor(s): Tanner, John FMaterial type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston : McGraw-Hill, c2002Edition: 2nd edDescription: xxix, 705 p. : ill. (some col.) ; 27 cmISBN: 0072410639Subject(s): MarketingLOC classification: HF 5415 .D92 2001Online resources: Publisher description | Table of contents
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Item type Current library Call number Status Date due Barcode
Hard Covered Materials Hard Covered Materials MACHAKOS UNIVERSITY LIBRARY
Technical section 		HF 5415 .D92 2001 (Browse shelf (Opens below)) Available 34093
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HF 5415 .B66 2006 Contemporary marketing/ HF 5415 .B66 2006 Contemporary marketing / HF 5415 .C233 1986 Strategic Marketing HF 5415 .D92 2001 Business marketing : HF 5415.F37 1997 Marketing essentials / HF5415 .F37 2006 Marketing essentials/ HF5415 .F37 2006 Marketing essentials/

Includes bibliographical references and index.

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