Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type: TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2005Edition: 7th edDescription: xxvi, 580, VC31, MP9, MA4, CM7, G9, N23, CR2, I16 p. : col. ill. ; 28 cmISBN: 0131424106Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K625 2005Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Technical section | HF 5415 .K625 2004 (Browse shelf (Opens below)) | Available | 34787 |
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HF 5415 .K47 2010 Marketing/ | HF 5415 .K47 2010 Satisfying Marketing Opportunities: | HF 5415 .K5227 1995 Principles of Marketing/ | HF 5415 .K625 2004 Marketing : | HF 5415 .K87 2010 Contemporary marketing/ | HF 5415 .L36 2012 Essentials of marketing/ | HF5415 .L36 2012 MKTG5 : |
Kotler's name appears first on the earlier ed.
Includes bibliographical references and indexes.
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