Marketing / Dhruv Grewal, Michael Levy.
Material type: TextPublication details: New York : McGraw Hill/Irwin, c2013Edition: 3rd edDescription: xiv, 450 p. : col. ill. ; 28 cm. + 18 active review cardsISBN: 9780078028854 (pbk.); 007802885X (pbk.)Other title: M : marketing [Cover title]Subject(s): MarketingLOC classification: HF5415 | .G675 2013Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Technical section | HF5415 .G675 2013 (Browse shelf (Opens below)) | Available | 36045 |
Active review cards on perforated pages at end.
Includes bibliographical references (p. 394-450) and index.
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