@book{12046,
	author = {Argenti, Paul A.},
	title = {Corporate communication /},
	publisher = {McGraw-Hill/Irwin,},
	year = {c2003.},
	address = {Boston :},
	edition = {3rd ed.},
	url = {http://www.loc.gov/catdir/toc/mh031/2002028326.html}
}