TY - BOOK AU - Clow, Kenneth E. AU - Baack, Donald TI - Integrated advertising, promotion & marketing communications SN - 9780131866225 AV - HF 5415.123 .C58 2007 PY - 2007/// CY - Princeton, N.J. PB - Recording for the Blind & Dyslexic KW - Communication in marketing. KW - Advertising N1 - Includes index ER -