TY - BOOK AU - Levinson, Jay Conrad TI - Guerrilla marketing excellence : : the 50 golden rules for small-business success SN - 0395608449 AV - HF5415 .L4793 1993 PY - 1993/// CY - Boston, Mass. PB - Houghton Mifflin Co. KW - Marketing. KW - Small business -- Management ER -