TY - BOOK AU - Pride,William M. AU - Ferrell,O.C. TI - Marketing llf SN - 9780547167473 AV - HF5415 .P658 2010 PY - 2010/// CY - Boston, MA PB - Houghton Mifflin KW - Marketing N1 - Includes bibliographical references and indexes UR - http://www.loc.gov/catdir/enhancements/fy1215/2008928620-d.html UR - http://www.loc.gov/catdir/enhancements/fy1215/2008928620-t.html UR - http://www.loc.gov/catdir/enhancements/fy1303/2008928620-b.html ER -