TY  - BOOK
AU  - Coe, Jane Malecki.
AU  -  Basteri, Cynthia Gendall.
TI  - Marketing dynamics
SN  - 9781605251011
AV  - HF 5415.13.M35 2010 
PY  - 2010///
CY  - Illinois
PB  - The Goodheart-Willcox company, Inc
KW  - Marketing -Decision making
ER  -