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Foundations of marketing / William Pride, O.C. Ferrell. by Pride, William M, 1942- | Pride, William M, 1942-. Pride-Ferrell foundations of marketing | Ferrell, O. C. Edition: 2nd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Houghton Mifflin Co., c2007Other title: Pride-Ferrell.Availability: Items available for loan: 1 Call number: HF5415 .P6584 2007.
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Marketing Cases / Mary,C.Gilly,William M.Pride,O.C.Ferrell by Gilly,Mary C, 1989 | Pride,William M | Ferrell.O.C. Edition: 4th edMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Dallas: Houghton, 1989Availability: Items available for loan: 1 Call number: HF5415 .M2976 1989.
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