Customer behavior : consumer behavior and beyond/ Jagdish N. Sheth, Banwari Mittal and Bruce I. Newman
Material type: TextPublication details: Australia : Thomson South-Western, c1999Description: xxxii, 799p. : illISBN: 978003098169Subject(s): consumer behavior | consumer preferences | consumer satisfactionLOC classification: HF 5415.32 .S54 1999Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Open shelf | HF 5415.32 .S54 1999 (Browse shelf (Opens below)) | Available | 26423 |
includes index.
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