000 00529nam a22001577a 4500
008 150214b xxu||||| |||| 00| 0 eng d
020 _a9780749461935
050 _aHF 5415.123 .S65 2011
100 _aSmith, P R
_d2011
245 _aMarketing Communication:
_bintegrating offline and online with social media
250 _a5th ed.
260 _aLondon:
_b Kogan Page Limited,
_c2011
300 _axviii, 483p
_bIncludes index
650 _aMarketing Communications
942 _2lcc
_cBOOKS
_hHF 5415.123 S65 2011
_01
999 _c10
_d10