000 | 00529nam a22001577a 4500 | ||
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008 | 150214b xxu||||| |||| 00| 0 eng d | ||
020 | _a9780749461935 | ||
050 | _aHF 5415.123 .S65 2011 | ||
100 |
_aSmith, P R _d2011 |
||
245 |
_aMarketing Communication: _bintegrating offline and online with social media |
||
250 | _a5th ed. | ||
260 |
_aLondon: _b Kogan Page Limited, _c2011 |
||
300 |
_axviii, 483p _bIncludes index |
||
650 | _aMarketing Communications | ||
942 |
_2lcc _cBOOKS _hHF 5415.123 S65 2011 _01 |
||
999 |
_c10 _d10 |