000 00618nam a22001817a 4500
008 161006b xxu||||| |||| 00| 0 eng d
020 _a0132435101
020 _a9780132435109
050 _aHF 5415.13
_b.K64 1997
100 _aKotler, Philip
245 _aMarketing management :
_canalysis, planning, implementation and control/
250 _a9th ed.
260 _aUpper Saddle River, NJ :
_bPrentice-Hall,
_c©1997.
300 _axl, 789p. :
_bill. ;
_c25cm.
500 _aIncludes bibliography and index.
650 _aMarketing
_xmanagement.
942 _2lcc
_cBOOKS
_hHF 5415.13 .K64 1997
999 _c14617
_d14617