| 000 | 00618nam a22001817a 4500 | ||
|---|---|---|---|
| 008 | 161006b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a0132435101 | ||
| 020 | _a9780132435109 | ||
| 050 | _aHF 5415.13 _b.K64 1997 | ||
| 100 | _aKotler, Philip | ||
| 245 | _aMarketing management : _canalysis, planning, implementation and control/ | ||
| 250 | _a9th ed. | ||
| 260 | _aUpper Saddle River, NJ : _bPrentice-Hall, _c©1997. | ||
| 300 | _axl, 789p. : _bill. ; _c25cm. | ||
| 500 | _aIncludes bibliography and index. | ||
| 650 | _aMarketing _xmanagement. | ||
| 942 | _2lcc _cBOOKS _hHF 5415.13 .K64 1997 | ||
| 999 | _c14617 _d14617 | ||