000 | 00528nam a2200169 4500 | ||
---|---|---|---|
008 | 150609b xxu||||| |||| 00| 0 eng d | ||
020 | _a0333576446 | ||
050 | _aHF 5415.13 .B3 1992 | ||
100 |
_aBaker, Michael J _d1992 |
||
245 | _aMarketing strategy & management | ||
250 | _a2nd ed. | ||
260 |
_aLondon: _bMacmillan, _c1992 |
||
300 |
_axxv, 560p. _bIncludes bibliographical references and index |
||
650 | _aMarketing | ||
650 | _aMarketing--Management | ||
942 |
_2lcc _cBOOKS _hHF 5415.13 .B3 1992 |
||
999 |
_c1690 _d1690 |