| 000 | 01332cam a22003134a 4500 | ||
|---|---|---|---|
| 999 |
_c28705 _d28705 |
||
| 001 | 14978488 | ||
| 005 | 20170315153802.0 | ||
| 008 | 070824s2008 maua b 001 0 eng | ||
| 010 | _a 2007034680 | ||
| 020 | _a9780073380964 (alk. paper) | ||
| 020 | _a0073380962 (alk. paper) | ||
| 035 | _a(OCoLC)ocn167503153 | ||
| 035 |
_a(OCoLC)167503153 _z(OCoLC)156810211 |
||
| 040 |
_aDLC _cDLC _dBTCTA _dBAKER _dC#P _dBWX _dDLC |
||
| 050 | 0 | 0 |
_aHF5415.13 _b.P388 2008 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 | _aPeter, J. Paul. | |
| 245 | 1 | 2 |
_aA preface to marketing management / _cJ. Paul Peter, James H. Donnelly, Jr. |
| 246 | 3 | 0 | _aMarketing management |
| 250 | _aEleventh ed. | ||
| 260 |
_aBoston : _bMcGraw-Hill Irwin, _cc2008. |
||
| 300 |
_axiv, 252 p. : _bill. (some col.) ; _c26 cm. |
||
| 504 | _aIncludes bibliographical references (p. 235-241) and indexes. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 700 | 1 | _aDonnelly, James H. | |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0725/2007034680.html |
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBOOKS _hHF5415.13 .P388 2008 |
||