000 nam a22 4500
999 _c29417
_d29417
008 171205b xxu||||| |||| 00| 0 eng d
020 _a9780750686495
050 _aG 155 .A1P55 2008
100 _aPike, Steven
245 _aDestination marketing :
_ban integrated marketing communication approach /
_cSteven Pike
250 _a1st ed.
260 _aAmsterdam ; London :
_bButterworth-Heinemann,
_c2008.
300 _axv, 406p. :
_bill. ;
_c25 cm.
500 _aIncludes index.
650 _aPlace marketing.
650 _aTourism
_vMarketing.
942 _2lcc
_cBOOKS
_hG 155 .A1P55 2008