000 00758nam a22002177a 4500
008 250701b |||||||| |||| 00| 0 eng d
020 _a9781032030364
050 _aHF5415
_b.G87 2023
100 _aGursoy, Dogan.
245 _aHospitality marketing :
_bprinciples and practices /
_cDogan Gursoy, Francis Buttle, David Bowie.
250 _a4th ed.
260 _aNew York :
_bRoutledge,
_c2023.
300 _axvi, 402p :
_bill:
_c25cm
504 _aIncludes bibliographical references and index.
650 _a Hospitality industry
_xMarketing.
650 _aConsumer behavior.
650 _aDigital marketing.
700 _aButtle, Francis,
_eauthor.
700 _aBowie, David,
_eauthor.
942 _2lcc
_cBOOKS
_hHF5415 .G87 2023
999 _c32265
_d32265