000			00660nam a22001817a 4500
008			260122b |||||||| |||| 00| 0 eng d
020			_a9780195590296
050			_aHF5415.32 _b .S53 2017
100			_aSharp, Byron.
245			_aMarketing : _btheory, evidence, practice / _cByron Sharp.
260			_aSouth Melbourne, Victoria, Australia, : _bOxford University Press, _c 2017
300			_axxxvii, 796 pages : _billustrations ; _c25 cm
504			_aIncludes bibliographical references and index.
650			_aMarketing.
650			_aMarketing research.
650			_aConsumer behavior.
942			_2lcc _cBOOKS _hHF5415.32 .S53 2017
999			_c32354 _d32354