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Sales force management /

Churchill, Gilbert A.

Sales force management / Gilbert A. Churchill, Jr., Neil M. Ford, Orville C. Walker, Jr. - 4th ed. - Homewood, IL : Irwin, c1993. - xxviii, 925 p. : ill. ; 24 cm. - The Irwin series in marketing .

Includes bibliographical references and index.

ISBN: 0256105340

LCCN: 92018535

Subjects--Topical Terms:
Sales management.

LC Class. No.: HF5438.4.C48 1993 / .C48 1993

Dewey Class. No.:

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