Normal view MARC view ISBD view

Advertising and promotion:

Belch, George E. 2009

Advertising and promotion: an integrated marketing communications perspective/ Belch, George E. - 8ed - Newyork: McGraw-Hill, 2009. - xiii,838p. 29 cm.

include index

ISBN: 97800733810941

Subjects--Topical Terms:
marketing

LC Class. No.: HF 5823 .B387 2009

Place hold
Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARC (non-Unicode/MARC-8) MARCXML MODS (XML) RIS MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard)
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)