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Principles of Marketing/

Kinnear, Thomas C. 1995

Principles of Marketing/ Thomas C. Kinnear; Kenneth L. Bernhardt; kathleen A. Krentler - 4th ed - New York: Harper Collins College Publishers, 1995. - xlvii,808p.: ill.; 28cm. cd

Includes index.

ISBN: 9790673465558

Subjects--Topical Terms:
Marketing.

LC Class. No.: HF 5415 .K5227 1995

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