Marketing/ (Record no. 25700)
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| 000 -LEADER | |
|---|---|
| fixed length control field | nam a22 7a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170201b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071285469 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415 .G74 2010 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Grewal, Dhruv |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing/ |
| Statement of responsibility, etc. | Dhruv Grewal and Michael Levy |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2rd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston: |
| Name of publisher, distributor, etc. | Mc Graw- Hill, |
| Date of publication, distribution, etc. | 2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxxv,683p.: |
| Other physical details | ill.; |
| Dimensions | 28cm. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | Includes bibliographical reference and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Levy, Michael |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Hard Covered Materials |
| Classification part | HF 5415 .G74 2010 |
No items available.