Contemporary marketing plus/ (Record no. 27603)
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000 -LEADER | |
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fixed length control field | nam a22 7a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 170209b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0030976014 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415 .B66 1995 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Boone, Louis E. |
Dates associated with a name | 1995 |
245 ## - TITLE STATEMENT | |
Title | Contemporary marketing plus/ |
Statement of responsibility, etc. | Louis E. Boone, David L. Kurtz. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | London: |
Name of publisher, distributor, etc. | The dryden press, |
Date of publication, distribution, etc. | 1995. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxxii, 737, [91]p.: |
Other physical details | ill.; |
Dimensions | 28cm. |
521 ## - TARGET AUDIENCE NOTE | |
Target audience note | Includes bibliographical references and index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing. |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Kurtz, David L. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha item type | Hard Covered Materials |
Classification part | HF 5415 .B66 1995 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
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MACHAKOS UNIVERSITY LIBRARY | MACHAKOS UNIVERSITY LIBRARY | Technical section | 09/02/2017 | Donation(B.F.A) | 1 | HF 5415 .B66 1995 | 35343 | 01/11/2019 | 19/10/2019 | 09/02/2017 | Hard Covered Materials |