International marketing. (Record no. 8918)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00522nam a2200169 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151015b xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780071105941 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 1009.5 .C38 2007 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Cateora, Philip R. |
| Dates associated with a name | 2007. |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing. |
| Statement of responsibility, etc. | Philip R. Cateora ; John L. Graham. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | Boston; |
| Name of publisher, distributor, etc. | McGraw Hill Irwin, |
| Date of publication, distribution, etc. | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xi, 702 p. : ill. |
| Other physical details | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Graham, John L. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Hard Covered Materials |
| Classification part | Graham, John L. |
No items available.