Marketing : an introduction / Gary Armstrong, Philip Kotler.
Material type: TextPublication details: Upper Saddle River, NJ : Prentice Hall, c2003Edition: 6th edDescription: 1 v. (various pagings) : col. ill. ; 26 cm. + 1 CD-ROM (4 3/4 in.)ISBN: 0130351334 (pbk.)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K625 2003Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Open shelf | HF 5415 .K625 2002 (Browse shelf (Opens below)) | Available | 21048 |
Includes bibliographical references and indexes.
System requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.
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