International marketing / Philip R. Cateora, John L. Graham.
Material type: TextSeries: The McGraw-Hill/Irwin series in marketingPublication details: New York : Irwin McGraw-Hill, c2002Edition: 11th edDescription: xxv, 694 p. : ill. ; 29 cmISBN: 0072398841 (hardback); 0071123121Subject(s): Export marketing | International business enterprisesDDC classification: 658.8/48 LOC classification: HF1416 | .C375 2002Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Open shelf | HF 1416 .C375 2002 (Browse shelf (Opens below)) | Available | 20745 |
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HF 1411 .L536 1991 International economics / | HF 1411 .L536 2004 International economics / | HF 1411 .R45 2021 An introduction to international economics : new perspectives on the world economy/ | HF 1416 .C375 2002 International marketing / | HF 1416 .K443 2002 Global marketing / | HF1416 .K68 2010 Global marketing management / | HF 1416 .O33 2002 Marketing Management Systems/ |
Includes bibliographical references and indexes.
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