Marketing management : analysis, planning, implementation and control/
Material type:
TextPublication details: Upper Saddle River, NJ : Prentice-Hall, ©1997Edition: 9th edDescription: xl, 789p. : ill. ; 25cmISBN: 0132435101 ; 9780132435109Subject(s): Marketing -- managementLOC classification: HF 5415.13 | .K64 1997
| Item type | Current library | Call number | Status | Date due | Barcode |
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MACHAKOS UNIVERSITY LIBRARY Technical section | HF 5415.13 .K64 1997 (Browse shelf (Opens below)) | Available | 25734 |
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| HF 5415.13 .K636 2001 A framework for marketing management / | HF5415.13 .K64 1980 Marketing management : | HF 5415.13 .K64 1984 Marketing management : analysis, planning, and control / | HF 5415.13 .K64 1997 Marketing management : | HF 5415.13 .K64 1999 Marketing management/ | HF 5415.13 .K64 1999 Marketing management/ | HF 5415.13 .K64 2003 Marketing management/ |
Includes bibliography and index.

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