Essentials of marketing/ Charles W. Lamb, Joseph F. Hair and Carl McDaniel.
Material type: TextPublication details: Australia : South-Western Centage Learning ; 2012Description: xxiii, 648p. : illISBN: 9780538478342; 0538478349Subject(s): Marketing | Marketing -- managementLOC classification: HF 5415 | .L36 2012Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Open shelf | HF 5415 .L36 2012 (Browse shelf (Opens below)) | Available | 26544 | |
Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY Technical section | HF 5415 .L36 2012 (Browse shelf (Opens below)) | Available | 26322 |
Includes index.
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