Contemporary marketing / [by] Louis E. Boone [and] David L. Kurtz.
Material type: TextPublication details: Hinsdale, Ill., Dryden Press c1992Edition: 7th edDescription: xxvii,683(49) p.: ill. 24 cmISBN: 0030885183Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .B53Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY | HF 5415.B53 1992 (Browse shelf (Opens below)) | Available | 9292 |
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HF 5415 .B44113 1989 Marketing/ | HF 5415 .B44113 1989 Marketing/ | HF 5415 .B53 1989 Contemporary marketing. | HF 5415.B53 1992 Contemporary marketing / | HF 5415 .B53 1998 Contemporary marketing: | HF 5415 .B59 2009 Principles and Practice of Marketing. | HF 5415 .B66 1995 Contemporary marketing plus/ |
Includes bibliographical references.
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