Role of marketing communication in brand management Edited by Varuna, Anil
Material type: TextPublication details: India: I. U. P, 2009Description: vii, 233p. :ill. Includes bibliographical references and indexISBN: 9788131421437Subject(s): Communication in marketing | Consumer behaviorLOC classification: HF 5415 .V57 2009Item type | Current library | Call number | Status | Date due | Barcode |
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Hard Covered Materials | MACHAKOS UNIVERSITY LIBRARY | HF 5415 .V57 2009 (Browse shelf (Opens below)) | Available | 1711 |
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