Hospitality marketing : principles and practices / Dogan Gursoy, Francis Buttle, David Bowie.

By: Gursoy, DoganContributor(s): Buttle, Francis [author. ] | Bowie, David [author.]Material type: TextTextPublication details: New York : Routledge, 2023Edition: 4th edDescription: xvi, 402p : ill: 25cmISBN: 9781032030364Subject(s): Hospitality industry -- Marketing | Consumer behavior | Digital marketingLOC classification: HF5415 | .G87 2023
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Item type Current library Call number Status Date due Barcode
Hard Covered Materials Hard Covered Materials MACHAKOS UNIVERSITY LIBRARY
Open shelf 		HF5415 .G87 2023 (Browse shelf (Opens below)) Available 40182

Includes bibliographical references and index.

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