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Effective Marketing: Creating and Keeping Customers in an E-commerce World William G. Zikmund

By: ZIKMUND, WILIAM G, 2002Material type: Text

TextPublication details: Australia: South Western, 2002Edition: 3rd EdDescription: xxix, 553p IndexISBN: 9780324063929Subject(s): MarketingLOC classification: HF 5415 .Z53 2001

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Item type	Current library	Call number	Status	Date due	Barcode
Hard Covered Materials	MACHAKOS UNIVERSITY LIBRARY	HF 5415 .Z53 2001 (Browse shelf (Opens below))	Available		978

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