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Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A | Hartley, Steven William | Rudelius, William. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill/Irwin, c2011Availability: Items available for loan: 1 Call number: HF5415.M29474 2011.
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Marketing / Roger A. Kerin, Steven W. Hartley, William Rudelius. by Kerin, Roger A | Hartley, Steven William | Rudelius, William. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York, NY : McGraw-Hill/Irwin, c2013Availability: Items available for loan: 1 Call number: HF 5415 .M29474 2013.
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